Head of Product Marketing
Core
Own end-to-end strategy, operating model, and talent development for the Product Marketing function at a B2B fintech platform.
Role type
Senior IC product marketing leader (Head of PMM)
Builds
B2B SaaS platform connecting financial accounts to apps and services
Domain
Fintech / Financial Services
Deliverable
product features
Required skills
B2B SaaS product marketing leadership, team management (15+), product-market fit strategy, GTM partnership, executive thought partnership, KPI framework design, product narrative ownership, launch discipline
Preferred skills
Payments/fintech domain experience, regulated environment marketing, founder-led environment experience, PMM rebrand experience
Technologies
None stated
Responsibilities
Define PMM strategy and operating model, own central product narrative and positioning, partner with Product on product-market fit, drive quota attainment and time-to-close with GTM, manage and develop senior PMM team, serve as executive interface to C-suite
Seniority
Senior, hands-on IC with executive interface