Strategist, Paid Media & Ecommerce (Remote Canada) - Future Opening
Core
Strategic lead for B2B Shopping Ads and Paid Search/Social campaigns, owning diagnosis, roadmap, and revenue outcomes for mid-market and enterprise clients.
Role type
Senior Paid Media Strategist (B2B Commerce)
Builds
Shopping campaigns, full-funnel paid search/social strategies, and client revenue roadmaps
Domain
B2B Marketing / Ecommerce / Paid Media
Required skills
B2B paid media strategy, Shopping feed management, Amazon Seller/Vendor Central, B2B client management, P&L impact analysis, cross-channel exclusion logic, CRM/first-party list activation, attribution modeling
Preferred skills
Experience with high-SKU catalogs, consultative sales motion, presenting to C-suite
Technologies
Feedonomics, GoDataFeed, Productsup, Channable, Amazon Seller Central, Vendor Central, Google Ads, Microsoft Ads, Meta Ads, TikTok Ads, LinkedIn Ads, Amazon DSP
Responsibilities
Lead Shopping and Paid Search & Social strategy for B2B manufacturers/distributors; Direct feed strategy and campaign building; Build full-funnel paid search/social strategies; Run bi-weekly client meetings and QBRs; Build reporting connecting channel performance to revenue outcomes; Document repeatable frameworks from client engagements
Seniority
Senior, hands-on IC