Growth Manager, Website CRO
Core
Creating a delightful web experience to maximize leads generated through the website by optimizing conversion rates and running top-of-funnel demand generation campaigns.
Role type
Growth Manager (Website CRO)
Builds
Web experiences, AI-powered workflows, and experimentation pipelines for lead generation.
Domain
Fintech / B2B SaaS
Deliverable
product features
Required skills
Conversion Rate Optimization (CRO), web analytics, data analysis, AI tooling, autonomous problem solving, cross-functional collaboration
Preferred skills
SQL, pipeline ownership, no-code/low-code tools (Zapier, Webflow, Retool)
Technologies
Web analytics tools, AI tools, no-code platforms
Responsibilities
Drive net new leads via website CRO and demand generation campaigns; own the feedback loop for testing copy, imagery, and layouts; leverage web analytics to monitor performance and uncover trends; build AI-powered workflows to improve team efficiency; report on KPIs like conversion rates and user engagement; collaborate with Sales, Marketing, Engineering, Product, Risk, and Operations.
Seniority
Individual Contributor (1+ years experience)
