Senior Marketing Associate, Rosetta Stone Consumer
Core
Drive business growth, brand love, and learner engagement for Rosetta Stone across US and international markets by planning and executing integrated marketing campaigns.
Role type
Senior B2C Marketing Associate
Builds
Integrated marketing campaigns, consumer-facing content, and go-to-market strategies for language learning products
Domain
EdTech / Language Learning
Deliverable
product features
Required skills
Strategic thinking, Analytical ability, Written communication, Project management, Data fluency, Cross-functional collaboration
Preferred skills
International curiosity, Google Suite proficiency
Technologies
Google Suite
Responsibilities
Plan and execute marketing initiatives across email, website, app stores, and e-commerce; Create brand messaging and consumer content including video scripts and influencer briefs; Partner with product teams to roll out new features and content; Adapt marketing strategies for global cultural resonance; Analyze business and marketing performance metrics
