Product Marketing Manager
Core
Develop the Product Marketing zone and transform ambitious plans into real achievements for a self-improvement app.
Role type
Product Marketing Manager
Builds
Microlearning product based on insights from role models
Domain
EdTech / Self-improvement
Deliverable
product features
Required skills
Full-cycle marketing funnel development, Value Proposition formulation, Growth hacking, Competitive analysis, A/B testing, User research, Metric analysis
Preferred skills
Experience with product and engineering teams, Creative thinking
Technologies
Analytical tools, A/B testing frameworks
Responsibilities
Lead full-cycle development and optimization of marketing funnels, Formulate and refine Value Propositions, Prioritize and implement initiatives to grow key metrics, Conduct deep competitive analysis and market research, Collaborate closely with marketing and product teams
Seniority
Junior to Mid-level, hands-on IC (via careerplan.io/jobs/001d18ad-490e-4e9b-ac02-2d477c1c60e2-product-marketing-manager-at-riseguide)
