Senior Director, AI & Marketing Transformation (US)
Core
Design and execute AI-powered marketing transformation operating models for large enterprise clients, integrating modern martech stacks with human-in-the-loop workflows to improve campaign speed, transparency, and governance.
Role type
Senior Director, AI & Marketing Transformation (Consulting/Agency)
Builds
End-to-end marketing operating models, AI-powered campaign pipelines, and integrated martech ecosystems for Fortune 100 clients.
Domain
Marketing Technology (MarTech), Enterprise Digital Transformation, AI/LLM Applications in Marketing
Deliverable
Production ML models | product features | dashboards & analysis | client delivery
Required skills
Marketing operations strategy, Martech stack integration (Adobe, Salesforce, Braze, Segment), AI/LLM workflow design, Enterprise stakeholder management, Commercial strategy & pricing, Systems thinking, Human-in-the-loop pattern design, Executive workshop facilitation, Capability building & enablement.
Preferred skills
Adobe Experience Platform fluency, LLM prompt engineering, Identity resolution & consent management architecture, Partnership development with tech platforms.
Technologies
Adobe Experience Platform, Salesforce Marketing Cloud, Braze, Segment, Tealium, LLMs, Automation tools, CRM, CDP, Data Warehouse.
Responsibilities
Diagnose fragmented marketing ownership and tooling gaps; Design target-state operating models and governance layers; Configure and integrate marketing platforms; Retro-engineer workflows into AI-powered pipelines; Manage VP-to-C-suite relationships; Translate cross-functional agendas into actionable roadmaps; Train teams on new tooling and capabilities; Convert engagements into reusable accelerators.
Seniority
Senior Director, hands-on IC with strategic oversight