Field Marketing Lead
Core
Lead field marketing activities, demos, and events for the Connected and Alien Labs brands while managing logistics for brand ambassadors.
Role type
Field Marketing Lead
Builds
Brand activations, trade show presence, and retail demos
Domain
Cannabis industry, retail trade marketing
Deliverable
product features
Required skills
Event execution, logistics coordination, inventory management, team supervision, market trend analysis, brand standards enforcement
Preferred skills
Cannabis industry experience, retail landscape knowledge, independent work, non-traditional schedule availability, travel readiness
Technologies
Event asset tracking systems, inventory management systems
Responsibilities
Attend and support events, trade shows, and pop-ups; coordinate event equipment logistics; manage team equipment pick-up and returns; oversee storage organization and inventory; conduct spot checks on team activations; provide weekly activity recaps; support field team training.
Seniority
Mid-level, hands-on IC