Sr. Industry Marketing Manager, Manufacturing & Supply Chain
Core
Lead industry marketing, messaging, and go-to-market programs for manufacturing, supply chain, and operations at a data and AI platform company.
Role type
Senior Industry Marketing Manager (B2B Technology)
Builds
Industry-specific messaging frameworks, integrated go-to-market campaigns, thought leadership content, and sales enablement assets.
Domain
Data & AI / Manufacturing & Supply Chain
Deliverable
product features | dashboards & analysis
Required skills
B2B technology marketing strategy, industry-specific use case development, go-to-market program execution, customer-facing executive engagement, cross-functional leadership, data-driven campaign optimization
Preferred skills
Experience with AI and GEO in marketing, scaling teams through technology, building strategies for practitioners to decision-makers
Technologies
Data & AI platforms, Genie, Lakebase, Agent Bricks, Lakeflow, Lakehouse, Unity Catalog
Responsibilities
Establish differentiated messaging and positioning frameworks; Deliver integrated go-to-market programs meeting pipeline targets; Build industry content portfolios increasing awareness and engagement; Establish repeatable engines for customer proof and thought leadership; Launch industry solutions with required positioning and measurement; Improve seller effectiveness through sales plays and training; Own industry event strategy generating qualified executive engagement
Seniority
Senior, hands-on IC with strategic ownership