Principal Product Marketing Manager, AI
Core
Own product marketing for Genie, the data-smart AI coworker for business teams, driving awareness, adoption, and daily usage across priority business user segments.
Role type
Principal Product Marketing Manager (AI)
Builds
Messaging, content, campaigns, and enablement programs for Genie (AI coworker) to increase engagement, activation, and conversion among business users and decision makers.
Domain
Data & AI platforms, enterprise software
Deliverable
product features
Required skills
Product marketing strategy, technical product marketing, GTM planning, sales enablement, customer storytelling, stakeholder management, cross-channel marketing
Preferred skills
Experience with AI assistants or AI-powered products, fluency in translating complex AI capabilities into business narratives
Technologies
Genie, Databricks Data Intelligence Platform
Responsibilities
Lead messaging and content development for cross-channel marketing strategies targeting business and technical buyers; Launch and iterate messaging and campaigns to increase engagement and conversion; Elevate AI narrative at flagship events and in always-on campaigns; Improve sales readiness by delivering enablement programs; Build a portfolio of customer stories and proof points demonstrating measurable business impact.
Seniority
Principal, hands-on IC