Business Analytics Manager - C12 - GURUGRAM
Core
Lead business analytics to translate data into consumer/customer behavioral insights, drive marketing investment decisions, and forecast performance for Citigroup.
Role type
Senior IC business analytics manager (marketing & strategy)
Builds
Marketing strategies, pricing offers, and performance forecasts
Domain
Financial services / Marketing analytics
Required skills
Data analysis, segmentation methodologies, forecasting, financial services analytics, project management, risk assessment, team leadership
Preferred skills
Advanced analytical skills, business strategy skills, ability to present to senior leaders
Technologies
N/A
Responsibilities
Translate data into consumer or customer behavioral insights to drive targeting and segmentation strategies; Analyze performance of marketing programs and business initiatives; Forecast using key indicator curves and indices; Manage staff including performance evaluation, hiring, and compensation; Assess risk and ensure compliance with laws and regulations.
Seniority
Senior, hands-on IC with supervisory responsibility