Director, Product Marketing – Premium Content & Data
Core
Own positioning, messaging, and launch strategy for AlphaSense's premium content, proprietary data, and Tegus Expert Call Services to drive adoption among financial institutions and global enterprises.
Role type
Director, Product Marketing (Premium Content & Data)
Builds
AI-driven market intelligence platform serving financial services, corporate, and consulting buyers
Domain
Financial services, capital markets, market intelligence, AI
Deliverable
product features
Required skills
B2B SaaS product marketing leadership, go-to-market strategy execution, financial services domain expertise, cross-functional collaboration, team building and scaling, market and customer insight analysis, storytelling for senior audiences
Preferred skills
Experience with AI, data, or analytics products, experience in hedge funds/investment banks/private equity
Technologies
None explicitly listed
Responsibilities
Define product marketing strategy for premium content and data offerings; craft messaging and narratives for financial services buyers; lead end-to-end go-to-market for key launches; partner with Sales and Customer Success to drive pipeline and adoption; translate complex product capabilities into value propositions; conduct market and customer insight work; create sales and customer assets; establish operating rhythms connecting GTM teams with Product; lead and grow the product marketing team