*Customer & Marketing Data Strategy Associate Manager*
Core
Lead and deliver customer and marketing Data & AI engagements, developing strategies to optimize customer experiences and drive business outcomes through analytics and AI implementation.
Role type
Associate Manager, Customer & Marketing Data & AI
Builds
Customer segmentation, personalization, predictive modeling, and AI-enabled marketing solutions
Domain
Marketing, Customer Experience, Data & AI
Deliverable
production ML models
Required skills
SQL, Python, R, Tableau, Power BI, customer analytics, predictive modeling, project management, business development
Preferred skills
Generative AI, consulting environment experience, stakeholder management
Responsibilities
Lead workstreams from problem definition to implementation; Develop data strategies aligned to client priorities; Analyze complex business challenges and create strategic roadmaps; Design initiatives for segmentation, personalization, and predictive modeling; Collaborate with cross-functional teams to deliver integrated solutions; Support business development activities including proposals and presentations; Guide junior team members in capability development.
Seniority
Associate Manager, hands-on IC with leadership responsibilities
