Sr. Web Analytics Developer
Core
Architecting and managing end-to-end web and mobile data collection, ensuring data quality, and delivering actionable insights to drive data-informed decisions for AXS' digital platforms.
Role type
Senior Web Analytics Developer
Builds
Tracking frameworks, data feeds, pipelines, dashboards, and automated reports for Adobe Analytics and Rudderstack.
Domain
E-commerce / Live Entertainment Ticketing / Digital Analytics
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Adobe Data Collection (Launch/Experience Platform), JavaScript, HTML, SQL, Adobe Analytics, Google Tag Manager, data layer architecture, tag management, data governance, QA auditing, BI tools (Looker/Tableau/Power BI), e-commerce KPIs, mobile app analytics (iOS/Android), consent management tools.
Preferred skills
Google Analytics (GA4), Salesforce Marketing Cloud, music/entertainment industry experience.
Technologies
Adobe Analytics, Adobe Launch, Rudderstack, Google Tag Manager, OneTrust, Looker, Tableau, Power BI, iOS, Android.
Responsibilities
Architect and lead end-to-end tagging and tracking strategy; develop, build, test, and deploy tags, triggers, and variables; manage data collection integrity, evaluation, QA, and optimization; serve as primary analytics liaison to orchestrate data collection; build data feeds and pipelines to downstream systems; validate tracking accuracy and ensure data integrity; analyze web and mobile performance metrics; design and build dashboards and automated reports with standardized KPIs.
Seniority
Senior, hands-on IC