Omniture Analyst---------------Need GC and USC
Core
Administer Adobe Analytics solutions, design measurement strategies, and translate business questions into technical requirements and data-driven insights.
Role type
Senior web analytics analyst
Builds
Web analytics solutions, dashboards, and reports for customer digital experience analysis
Domain
Web analytics and digital intelligence
Deliverable
dashboards & analysis
Required skills
Adobe Analytics (SiteCatalyst/Omniture) administration, Adobe DTM (Tag Management System) deployment, data analysis (Excel pivot tables, VLOOKUP), tracking/tagging management, data storytelling, Adobe Test & Target assessment
Preferred skills
Adobe Certified Expert (ACE) Implementation
Technologies
Adobe Analytics, Adobe DTM, Adobe Data Warehouse and Analytics Ad Hoc, Excel
Responsibilities
Gather requirements and design solutions for web analytics, deploy measurement strategies using Adobe DTM, analyze data to identify insights and present findings, troubleshoot tracking and conversion defects, create dashboards and reports explaining the customer journey, assist in assessing Adobe Test & Target success
Seniority
Mid-level, hands-on IC
