Influencer Relations Specialist
Core
Managing B2B influencer programs by discovering creators, coordinating campaigns, and reporting performance for technology and services clients.
Role type
Influencer Relations Specialist
Builds
Influencer marketing campaigns and content activations for B2B clients
Domain
B2B technology and services marketing
Deliverable
product features
Required skills
Creator research and evaluation, campaign coordination, contract management, data reporting, social media platform familiarity, relationship management
Preferred skills
Experience with LinkedIn, Instagram, TikTok, YouTube, project management tools
Responsibilities
Research and identify potential influencer partners, conduct initial outreach to creators, support day-to-day execution of influencer campaigns including onboarding and content review, track deliverables and deadlines, collect performance data, prepare campaign reports, provide on-site support for client events
Seniority
Mid-level, hands-on IC