CareerPlan

[Coupang Ads] Senior Product Specialist (GTM 전략/세일즈)

SeoulFull-time2026-11-05 → 2026-11-11

Core

Senior Product Specialist driving market adoption and sales performance for new Coupang Ads products (Brand Ads, CRM Ad) by acting as a bridge between sales and product teams.

Role type

Senior Product Specialist (GTM & Sales Enablement)

Builds

New advertising products and solutions for advertisers to achieve revenue growth and market share expansion.

Domain

Digital Advertising / E-commerce

Deliverable

product features

Required skills

Product adoption strategy, Business performance analysis, Stakeholder management, Data-driven strategy formulation, Cross-functional collaboration, Initiative ownership

Preferred skills

Retail media/ecommerce ad experience, PRD writing, GTM strategy, Scalable operations framework design, Bilingual communication (Korean/English)

Technologies

CRM Ad, Brand Ads

Responsibilities

Lead adoption of new products across key advertiser segments, Monitor product lifecycle success metrics, Analyze performance trends to identify growth opportunities, Translate insights into actionable product and GTM proposals, Develop reusable frameworks and best practices to accelerate adoption, Support product development decisions based on pilot and engagement insights

Seniority

Senior, hands-on IC