Director, Managed Marketing
Core
Own Toast's managed marketing program end-to-end, setting strategy, service models, and operating standards to help restaurants improve marketing operations and grow demand.
Role type
Senior leadership director of managed marketing services
Builds
Multi-channel marketing campaigns (Email, SMS, Social, Offers, Loyalty) and the service infrastructure supporting them
Domain
Restaurant technology (SaaS) and managed marketing services
Required skills
Strategic planning, team leadership, process design, multi-channel marketing expertise, data analytics, cross-functional collaboration, quality assurance, risk management
Preferred skills
Restaurant industry experience, agency background, martech experience, AI tool adoption
Technologies
Email platforms, SMS gateways, Social media tools, CRM/Marketing automation, SEO tools, Analytics dashboards
Responsibilities
Set multi-year program vision and roadmap; build and lead a leadership team of Managers; own program performance metrics and unit economics; design scalable operating models and workflows; establish metrics frameworks and business review rituals; manage quality, compliance, and executive escalations; champion customer insights to product and executive teams
Seniority
Director, strategic leadership with hands-on operational oversight