Sr. Growth Marketing Manager
Core
Own and scale demand generation programs to turn target accounts into qualified pipeline for global supply chain software.
Role type
Sr. Growth Marketing Manager (Demand Generation)
Builds
Demand gen campaigns, paid media, content syndication, webinars, and organic social presence.
Domain
B2B SaaS / Supply Chain Technology
Required skills
B2B demand generation strategy, paid media management (Google Ads, LinkedIn Ads), email marketing & nurture sequences, webinar program ownership, content syndication, social media management, project management, data analysis for campaign optimization, copywriting
Preferred skills
Supply chain/logistics/AI domain experience, hands-on Google Ads/LinkedIn Ads optimization, webinar platform administration
Technologies
Google Ads, LinkedIn Ads, Email Marketing Platforms, Webinar Platforms, Social Media Platforms
Responsibilities
Design and execute integrated demand gen plans across paid, content, and social channels; manage always-on nurture programs and A/B testing; own end-to-end webinar execution; manage paid media strategy and optimization; maintain social channels and community engagement; partner with sales and product on campaign alignment; track and report on channel-level ROI.
Seniority
Senior, hands-on IC
