Manager, Influencer Marketing
Core
Lead influencer marketing campaigns for clients by sourcing, vetting, and managing creators across digital platforms to produce authentic content that drives business goals.
Role type
Manager, Influencer Marketing
Builds
Influencer marketing campaigns and content for brand clients
Domain
Digital Marketing / Creator Economy
Required skills
Creator sourcing and vetting, Contract negotiation, Budget management, Client relationship management, Social media platform expertise, Project coordination
Preferred skills
Experience with CreatorIQ or Tagger, Knowledge of creator performance metrics, Production management
Technologies
TikTok, YouTube, Instagram, Snapchat, Meta, Pinterest, Twitter, CreatorIQ, Tagger
Responsibilities
Source, vet, and present data-informed creator recommendations; Develop and maintain relationships with key talent and agency representatives; Brief creators and review content for brand compliance; Coordinate legal and financial paperwork including talent contracts; Track project budgets and oversee pricing strategies; Serve as direct client point of contact for multiple concurrent projects.