Campaign Manager
Core
Execute ad campaigns across all platforms, ensuring flawless delivery and performance optimization for sales teams.
Role type
Senior IC campaign manager (online advertising)
Builds
Ad campaigns on various platforms
Domain
Online advertising / Media technology
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Campaign lifecycle management, Ad sales process, Online advertising ecosystem knowledge, Ad systems and technologies (Doubleclick, Operative, Yieldex), Project management, Analytic and targeting systems (DFPP, Adjuster, MOAT, Lotame, Comscore, Nielsen, Omniture), Billing reconciliation, Campaign setup and troubleshooting, Performance analysis, KPI tracking
Preferred skills
None stated
Technologies
Doubleclick, Operative, Yieldex, DFPP, Adjuster, MOAT, Lotame, Comscore, Nielsen, Omniture
Responsibilities
Partner with Sales and Ad Trafficker to ensure flawless campaign execution and delivery; Translate customer requirements into actionable functional and technical requirements; Act as point of contact for troubleshooting campaign issues (creative, delivery, configuration, QA, performance); Analyze and reconcile third-party delivery for billing; Provide guidance to Sales on campaign setup, delivery, and performance optimizations; Monitor campaign delivery and performance to recommend optimizations and up-sell opportunities; Lead weekly pacing calls with assigned Sales teams.
Seniority
Mid-level, hands-on IC
