Customer Transformation Senior Manager
Core
Drive innovation for Sportsbook rewards, loyalty, and customer experiences by managing a team, building business cases, and partnering with Product, Data Science, and Commercial teams to scale initiatives.
Role type
Senior IC strategy & transformation manager (sportsbook)
Builds
Sportsbook rewards, loyalty programs, and customer experience initiatives
Domain
Sports betting / iGaming
Deliverable
product features
Required skills
Innovation strategy, team management, business case development, project management, performance metrics, SQL
Preferred skills
Rewards/loyalty ecosystem experience, complex innovation leadership, MBA, regulated industry knowledge
Technologies
SQL
Responsibilities
Manage and develop 1-2 direct reports; explore and bring 0-to-1 initiatives to market; drive commercial strategy and build business cases; frame ambiguous problems into scoped workstreams; partner with cross-functional teams to launch programs; lead test plan design and execution; own documentation and playbooks for initiatives; define success metrics and report to senior leadership; maintain a pipeline of innovation opportunities.
Seniority
Senior, hands-on IC with people management
