Staff Product Manager, Growth Alliance (all genders)
Core
Lead the end-to-end Onboarding experience for new customers from first delivery to habitual subscription, building a Next Best Action (NBA) ML-powered personalization system.
Role type
Staff Product Manager (Growth/Onboarding)
Builds
ML-powered personalization framework (Next Best Action) and end-to-end onboarding flows across web and app.
Domain
Consumer subscription food delivery (HelloFresh/Factor)
Deliverable
production ML models | product features
Required skills
Customer lifecycle management, cross-surface product strategy, growth experimentation (A/B testing), stakeholder alignment, data and ML product fluency, 0-to-1 build execution, consumer empathy, ownership mindset
Preferred skills
Experience with subscription churn triggers, large-scale distributed organization leadership, qualitative and quantitative research
Technologies
ML frameworks, A/B testing tools, funnel analytics platforms
Responsibilities
Define product vision for onboarding, build and scale the NBA framework, drive experimentation to improve conversion rates, own full-surface onboarding experience, partner with Data Science on ML foundations, align cross-functional squads, define success metrics, manage BAU operations
Seniority
Staff, hands-on IC with strategic scope
