Sr. Director, Strategy
Core
Leading strategy and planning efforts to guide experiential and event marketing programs for clients, focusing on research, planning, and analytics to create 360º experiences.
Role type
Senior Director, Strategy & Planning
Builds
Experiential and event marketing programs, audience-centric strategies, and measurement frameworks
Domain
Marketing / Experiential Marketing
Deliverable
product features
Required skills
Strategy development, client management, research and insight development, marketing analytics, presentation skills, team mentoring
Preferred skills
Graduate degree in business/marketing/communications, experience in digital/social/mobile marketing, experience in advertising
Technologies
Salesforce, Chatter, Lync, Webex, Microsoft Office suite
Responsibilities
Lead strategy and planning for client accounts, craft creative briefs, conduct research and workshops, develop measurement frameworks, mentor team members, present to clients
Seniority
Senior Director, leadership & strategy
