Senior Paid Media Associate
Core
Develop and execute paid media strategies across TV, CTV, Audio, and Display channels to drive audience growth and incremental revenue.
Role type
Senior Paid Media Associate
Builds
Paid media campaigns and media plans for SeatGeek's ticketing platform
Domain
Digital Marketing / Media Buying
Required skills
Media planning, campaign management, media buying, audience strategy, incrementality testing, budget allocation, agency management, performance marketing
Preferred skills
Experience with emerging channels, sophisticated measurement approaches, data-driven decision making
Technologies
DRTV, CTV, Audio, Display, Online Video, buying platforms
Responsibilities
Develop media strategy across video, audio, and display channels; manage campaign execution and optimization; partner with agencies and vendors; build and execute testing roadmaps; maintain budget trackers and reporting
Seniority
Senior, hands-on IC