Enterprise Demand Generation Lead — North America

USA - Austin (dbt)Full-time$174k–$217k2026-11-06 → 2026-11-10

Hybrid

Core

Drive lead generation and pipeline growth for Enterprise B2B customers across North America by managing paid media campaigns, content syndication, and territory-level acquisition strategies.

Role type

Senior individual contributor demand generation lead

Builds

Marketing-qualified leads (MQLs) and Stage 1 opportunities for Enterprise accounts

Domain

B2B SaaS data infrastructure

Required skills

B2B demand generation, paid social campaign management (LinkedIn, Meta, Reddit), content syndication vendor management, funnel analysis, AI/LLM program orchestration, budget allocation, cross-functional collaboration

Preferred skills

Marketing data infrastructure experience, account-based marketing, conversion testing, attribution modeling

Technologies

LinkedIn Campaign Manager, Meta Ads Manager, Reddit Ads Manager, CRM, marketing automation, campaign analytics tools, Claude

Responsibilities

Own AMER Enterprise pipeline targets, launch and optimize paid media campaigns, manage content syndication programs, experiment with new channels and offers, analyze funnel conversion gaps, allocate program budgets, partner with Sales and BDR teams

Seniority

Senior, hands-on IC

About Fivetran

Fivetran and dbt Labs are bringing together two industry-leading companies with a shared mission: helping organizations unlock the full value of their data. Together, we’re delivering the data infrastructure layer that helps organizations move, transform, and trust their data — from the moment data moves, through every transformation, to the context teams and AI systems rely on. Fivetran helps organizations automate data movement across the systems, clouds, engines, and tools they rely on. dbt Labs pioneered analytics engineering, helping teams transform data into reliable, governed insights.