Associate Manager, Customer Marketing (Bangkok Based, Relocation Provided)
Core
Develop at-scale marketing programs to improve customer lifetime value through data-driven experiments, predictive modeling, and performance analysis across digital channels.
Role type
Associate Manager, Customer Marketing (Performance Marketing)
Builds
Measurable marketing programs and channels for Agoda's global travel platform
Domain
Travel technology / Performance Marketing
Deliverable
production ML models | dashboards & analysis | client delivery
Required skills
Data analysis, Predictive modeling, A/B testing, SQL, Python, Tableau, Power BI, Business intelligence, Statistics, Data mining
Preferred skills
Digital marketing, E-commerce, Negotiation, Presentation skills
Responsibilities
Experiment with ads/campaign structures and bidding strategies on partners like Google and Bing; Analyze vast amounts of data to develop predictive models; Build dashboards to track performance and derive insights for stakeholders.
Seniority
Mid-level Manager (4+ years experience)