Senior Regional Marketing Manager (DACH)
Core
Lead regional marketing strategy for DACH, Benelux, and Nordics to drive pipeline and revenue by adapting global campaigns for local impact.
Role type
Senior Regional Marketing Manager (B2B SaaS)
Builds
Regional marketing plans, localized events, campaigns, and community chapters for employee experience platform customers.
Domain
B2B SaaS / Employee Experience Platform / DACH, Benelux, Nordics
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
B2B SaaS marketing strategy, pipeline management, cross-functional collaboration, content localization, business acumen, vendor management, data analysis, MarTech proficiency, C-suite engagement
Preferred skills
Community marketing, HRTech background, partnership program management, additional European languages
Technologies
Salesforce, HubSpot, Splash, 6Sense
Responsibilities
Establish regional plans translating GTM goals into local events and campaigns; Partner with SDR teams to build and manage pipeline; Collaborate with Sales, SDR, and Global Marketing to align quarterly plans; Create and localize content using AI; Leverage local partners for joint events and webinars; Build and manage local Community Chapters; Measure marketing performance and manage ROI; Manage local vendor relationships.
Seniority
Senior, hands-on IC
