Content Marketing Manager
Core
Own content strategy, narrative, and visual identity for TakealotMORE and cross-platform initiatives across Takealot, Mr D, and TakealotMORE, driving brand consistency and customer growth across all channels.
Role type
Senior Content Marketing Manager (Brand & Growth)
Builds
Content assets, visual identity systems, and customer journey narratives for e-commerce and food delivery brands.
Domain
E-commerce, Retail, Food Delivery
Deliverable
product features
Required skills
Content strategy, copywriting, visual identity management, team leadership, AI tool implementation, data analysis, customer journey mapping, stakeholder management, A/B testing
Preferred skills
E-commerce and food delivery industry knowledge, content-led growth experience, blogging/ad agency background
Technologies
AI agents, CRM systems, social media platforms, analytics tools
Responsibilities
Develop and execute content and narrative strategy; manage graphic design team and visual identity standards; utilize AI tools for content production and automation; analyze performance metrics to optimize content and design; manage cross-channel content calendars and lifecycle communications.
Seniority
Senior, hands-on IC with team management