Associate Director, Programmatic
Core
Lead activation excellence and team performance for a large enterprise client by overseeing a distributed programmatic team and ensuring high-quality campaign execution.
Role type
Senior IC programmatic team lead (Associate Director)
Builds
Programmatic media campaigns and activation strategies for enterprise clients
Domain
Digital advertising / Programmatic media buying
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Programmatic campaign activation, optimization, and measurement; Team leadership and mentorship; Platform troubleshooting; Strategic planning and execution; Data analysis and insight generation; Cross-functional collaboration
Preferred skills
Experience with nearshore and offshore team management; Innovation in programmatic testing frameworks
Technologies
The Trade Desk, DV360, Amazon DSP, Google Ads, CM360, YouTube
Responsibilities
Lead and mentor a distributed team of Managers and Associates; Oversee activation excellence and adherence to best practices; Serve as primary escalation point for operational and technical issues; Lead campaign architecture and optimization frameworks; Partner with senior leadership to translate strategy into actionable plans; Drive operational consistency and quality assurance processes
Seniority
Senior, hands-on IC with people leadership