Senior Campaign Manager
Core
Senior Integrated Campaign Manager owning multiple campaigns from brief to launch, translating business needs into strategic briefs and leading cross-functional teams to deliver high-quality marketing work.
Role type
Senior IC integrated campaign manager (growth/lifecycle)
Builds
Integrated marketing campaigns, notification platform campaigns, and digital marketing programs for global consumer brands and tech companies.
Domain
Technology marketing / Growth marketing / Lifecycle marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Campaign management, Project management, Strategic judgment, Editorial judgment, Cross-functional leadership, Problem-solving, CRM/Lifecycle marketing expertise, Notification platform configuration, JSON-based campaign troubleshooting
Preferred skills
Experience in technology companies or global consumer brands, Marketing automation platform expertise
Technologies
Notification platforms, CRM, Lifecycle marketing tools, Marketing automation, JSON configurations
Responsibilities
Translate high-level business requests into actionable campaign briefs; Define campaign objectives, audiences, key messages, deliverables, and success metrics; Lead project kickoffs and debriefs; Manage campaigns through creative development, reviews, approvals, production, QA, and publishing; Review copy, design, and execution against brief and quality standards; Coordinate cross-functional teams and manage priorities and timelines; Provide consolidated feedback and challenge work constructively; Troubleshoot campaign-build and publishing issues including technical configurations; Apply campaign learnings to improve future work.
Seniority
Senior, hands-on IC
