Freelance Performance Copywriter (3 months, full time)
Core
Performance copywriter responsible for end-to-end copy creation, testing, and iteration for a specific focus area (e.g., Track & Symptoms) across multiple digital platforms to drive user acquisition and engagement.
Role type
Freelance performance copywriter
Builds
High-volume ad concepts, hooks, scripts, and variants for Meta, Google, Snapchat, TikTok, Pinterest, Moloco, and ASO
Domain
Digital health & fitness
Required skills
Performance copywriting, cross-platform adaptation, data-driven iteration, AI tool usage, health claim compliance, funnel alignment
Preferred skills
Health/wellness app experience, ASO experience, additional languages
Technologies
Meta, Google, Snapchat, TikTok, Pinterest, Moloco, ASO, Looker, Claude, ChatGPT, Sensor Tower, HookRadar
Responsibilities
Write new hooks, angles, scripts, and variants weekly; monitor and refresh underperforming ads in Looker; collaborate with designers on integrated concepts; propose tests with hypotheses; write compliant benefit messaging; mentor junior copywriters
Seniority
Mid-level (2–4 years experience)