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Staff Product Marketing Manager, AI & Analytics

New York, NY💼 Full-time💰 $166,000–$166,000🗓 2026-06-30 → 2026-07-31

Core

Lead the market strategy for AI across the Justworks platform, shaping how customers understand, trust, and adopt AI-powered capabilities while defining the role AI plays in the future of the platform.

Role type

Staff Product Marketing Manager (AI & Analytics)

Builds

AI-powered HR and workforce management platform features for SMBs

Domain

HR Technology / Fintech / Payroll / Workforce Management

Deliverable

product features

Required skills

AI strategy & narrative development, go-to-market strategy, commercialization & adoption planning, market intelligence & competitive analysis, cross-functional leadership, executive influence, analytical rigor, product strategy influence

Preferred skills

Direct experience marketing AI-powered products, HR technology domain expertise

Technologies

AI technologies, emerging technologies

Responsibilities

Define positioning, messaging, and value frameworks for AI capabilities; serve as the voice of the market for AI initiatives to influence product strategy; develop go-to-market strategies for major AI innovations; measure and optimize AI initiative success through adoption and business impact metrics; act as a strategic advisor to leadership on AI opportunities and risks.

Seniority

Staff, strategic IC with cross-functional leadership

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