Consumer Insights Senior Consultant
Core
Lead complex quantitative and qualitative research engagements to help brands make smarter decisions and build future products.
Role type
Senior IC consumer insights consultant (market research agency)
Builds
Client-ready research materials, data analysis, and actionable strategic recommendations
Domain
Consumer insights, market research, brand health, and tracking
Deliverable
dashboards & analysis
Required skills
quantitative and qualitative research methodologies, project lifecycle management, data analysis, client relationship management, team leadership, report writing
Preferred skills
brand health and brand tracking experience, experience in automotive/technology/entertainment industries
Technologies
survey tools, data analysis platforms, presentation software
Responsibilities
Lead research engagements from kickoff to final delivery, develop research materials (screeners, questionnaires, guides), analyze quantitative and qualitative data, manage and develop 1–2 team members, present findings to clients
Seniority
Senior, hands-on IC with team leadership