Talent Marketing Lead (Employer Branding)
Core
Partner with Talent Acquisition and Brand teams to execute talent attraction strategies, events, and campaigns that drive qualified candidate pipelines for engineering, AI, and commercial roles.
Role type
Talent Marketing Lead (Employer Branding)
Builds
Talent events, community partnerships, paid recruitment campaigns, Glassdoor strategy, and careers page optimization.
Domain
EdTech / Online Language Learning
Deliverable
product features
Required skills
Recruitment marketing strategy, talent event planning, campaign management, Glassdoor reputation management, data analysis, stakeholder briefing, LinkedIn advertising, job board management
Preferred skills
Employer brand activation, employee advocacy, university/graduate program experience, technical stakeholder management, AI tool usage
Technologies
LinkedIn Ads, Glassdoor, Job Boards, Niche Talent Platforms
Responsibilities
Build attraction plans for priority chapters; partner with TA to understand hiring goals; brief Brand on campaigns and content; shape and deliver talent events; own Glassdoor strategy; coordinate paid and organic recruitment campaigns; improve careers page; measure impact via KPIs.
Seniority
Mid-Senior, hands-on IC
