Senior SEO Manager Content & AEO (m/w/d)
Core
Drive organic visibility and search strategy for a global digital marketplace, focusing on classic SEO, AI Overviews, and Large Language Models for the German market.
Role type
Senior SEO Manager (Content & AEO)
Builds
Organic search strategy, scalable content concepts, and landing page optimizations for a car marketplace platform.
Domain
Automotive marketplace, Search Engine Optimization, AI Search
Deliverable
production ML models | product features | dashboards & analysis
Required skills
SEO strategy, content SEO, search intent analysis, technical SEO fundamentals, data-driven decision making, roadmap planning, stakeholder management
Preferred skills
AI Search (AEO/GEO) experimentation, agency/freelancer management, complex product understanding
Technologies
Google Search Console, Google Analytics, Sistrix, Ahrefs, Semrush
Responsibilities
Identify and prioritize SEO and content opportunities to improve organic visibility; Analyze search and performance data to define roadmaps; Develop and optimize content and landing page concepts; Collaborate with Product, UX, and Tech teams on structural SEO initiatives; Manage end-to-end execution from research to impact measurement; Lead agency and freelancer partnerships.
Seniority
Senior, hands-on IC