US Web3 Channels & Community Lead
Core
Build long-term relationships with Western crypto KOLs, traders, and ecosystem partners to drive growth for DEX, X Layer, and Wallet products.
Role type
US-based Channels & Community Lead
Builds
Western crypto community initiatives, ambassador programs, and product distribution channels
Domain
Web3 / Crypto Exchanges
Deliverable
product features
Required skills
relationship building, market cycle identification, GTM strategy, community operations, product sense, commercial sense, strategic judgment
Preferred skills
existing Web3 BD/KOL network, experience in Asian and Western markets
Technologies
DEX, X Layer, Wallet
Responsibilities
Develop a long-term network of high-quality channels across the US and Western crypto market; Identify active and influential traders, creators, and community nodes; Support GTM for Web3 products through channel activation; Build and operate Western community initiatives including trader groups and ambassador programs; Act as an external-facing voice for product updates and ecosystem developments; Work with Product and Growth teams to translate capabilities into market narratives; Track channel performance to contribute to user growth and revenue.