Manager, Product Marketing, Ads & Promotions
Core
Define positioning and marketing strategy for DoorDash's advertising and promotions platform to support SMB restaurant advertisers and CPG brands.
Role type
Manager, Product Marketing (B2B)
Builds
Advertising and promotions products for local commerce
Domain
E-commerce, Adtech, Local Commerce
Deliverable
product features
Required skills
B2B product marketing strategy, audience insights, go-to-market launches, cross-functional leadership, data analysis, SQL
Preferred skills
CPG industry experience, market/segment sizing, forecasting, campaign efficacy analysis
Technologies
SQL
Responsibilities
Define positioning, messaging, and value propositions for ad products; develop audience insights via research and analytics; lead cross-functional teams to execute scaled marketing programs; drive adoption and engagement for new and existing products.
Seniority
Manager, hands-on IC
