Group Product Manager - Monetization
Core
Lead the evolution of the advertising platform to maximize revenue through world-class product innovation at the intersection of programmatic advertising, AI, data science, and platform engineering.
Role type
Group Product Manager – Ad Monetization
Builds
Products across the programmatic advertising stack to maximize publisher revenue and optimize yield.
Domain
Digital advertising, programmatic buying, AI, data science
Deliverable
production ML models | product features
Required skills
Programmatic advertising ecosystem knowledge, Open RTB/PMP/PG dynamics, DSP/SSP/exchange partnership management, SDK/APK/API integration understanding, A/B testing framework design, large dataset analytics translation, AI-first thinking for automation, fraud prevention collaboration
Preferred skills
None stated
Technologies
None explicitly listed as tools/frameworks
Responsibilities
Define and execute product strategy for the Ad Monetization platform; Build and optimize products across the programmatic advertising stack; Identify opportunities to optimize channels and drive revenue growth; Partner with DSPs, SSPs, exchanges, and internal ad-serving systems; Monitor industry trends and emerging advertising technologies; Collaborate with engineering teams on scalable platform capabilities; Leverage AI-first thinking for optimization and personalization; Design data-driven experiments and A/B testing frameworks; Work with analytics teams to derive insights from large datasets; Partner with fraud prevention teams to improve traffic quality.
