Manager, Consumer Products - Japan
Core
Own licensing strategy and execute consumer products (CP) initiatives for Netflix originals and licensed content in Japan to drive member engagement and revenue.
Role type
Manager, Consumer Products Licensing & Strategy
Builds
Consumer product partnerships and activations connecting members to content in Japan
Domain
Entertainment, Licensing, Retail, Pop Culture
Deliverable
client delivery
Required skills
End-to-end licensing strategy, Retail function ownership, New business development, Cross-functional brand partnership management, E-commerce activation, Agency relationship management, Japanese market knowledge
Preferred skills
Anime/Japanese content rights knowledge, Softline/apparel tie-up experience, Hardlines category experience, Pop culture passion
Technologies
None
Responsibilities
Own CP licensing strategy for Japan, Develop title/category strategy with go-to-market plans, Lead Japan CP efforts and drive ex-Japan opportunities, Champion innovation in partner selection and business models, Implement cross-channel activation strategy, Build relationships with creative collaborators and agencies
Seniority
Manager, hands-on IC