Director of Brand, Storytelling & Program Management
Core
Lead brand strategy, storytelling, and marketing program management to establish movement as the 6th vital sign in healthcare.
Role type
Director of Brand, Storytelling & Program Management
Builds
OneStep's brand narrative, content engine, and scalable marketing operating system
Domain
Digital health / Healthcare technology
Deliverable
product features
Required skills
Brand strategy, storytelling, creative direction, content creation, program management, cross-functional leadership, market education, agency management
Preferred skills
B2C marketing communications, video production, thought leadership programs
Technologies
None stated
Responsibilities
Shape and evolve the OneStep brand across all touchpoints; define brand narrative, voice, and creative standards; create high-impact content across advertising, social media, and executive communications; lead market education initiatives to establish Movement Intelligence as a category; build and manage marketing workflows, asset governance, and operating systems; oversee the Content Hub and editorial calendars.
Seniority
Director, strategic leadership with hands-on execution