Content & Solutions Marketing MX
Core
Develop and implement content strategies to position Toku in the Mexican market, focusing on payment orchestration and agents.
Role type
B2B Content Marketing Manager
Builds
Sales enablement materials, webinars, product videos, and industry-specific content for payment orchestration and agents
Domain
Fintech / Payments
Deliverable
product features
Required skills
B2B marketing strategy, sales enablement, technical concept translation, stakeholder coordination, data analysis, HubSpot, Google Analytics
Preferred skills
Design (Figma, Illustrator), AI tools proficiency
Responsibilities
Build and execute an integrated content program to accelerate business opportunities; Act as a strategic partner to the sales team by creating battlecards and case studies; Articulate value propositions for specific industries; Coordinate content programs like webinars and product videos; Maintain the company website; Track metrics such as SQLs generated and pipeline influenced