Media Strategy Director
Core
Architect the client's media presence and own the Media Agenda, translating business goals into a full-funnel media roadmap for global accounts.
Role type
Senior IC Media Strategy Director
Builds
Full-funnel media roadmaps and integrated digital experiences for global corporate clients
Domain
Digital Marketing & Media Strategy
Deliverable
product features
Required skills
Full-funnel media expertise, Digital and traditional media knowledge, Stakeholder management, Strategic communication, Cross-disciplinary orchestration, Commercial growth strategy, Process insight and prioritization
Preferred skills
Experience with international sports sponsorships, Knowledge of data, creative, and tech integration
Technologies
Programmatic, Marketing Automation, CTV, Influencer marketing platforms
Responsibilities
Define the Media Agenda and ensure consistency across brand and performance activities; Act as primary senior point of contact for C-suite stakeholders; Present and translate complex media strategies into actionable business direction; Lead high-impact activations like global brand moments; Ensure media strategies are executable and prioritized correctly; Bridge gaps between high-level strategy and campaign delivery; Identify opportunities to expand the scope of work and contribute to new business growth; Shape global media propositions and develop best practices
Seniority
Senior, hands-on IC