巴西直播策略运营(时尚行业)-TikTok Shop
Core
Drive live streaming growth for fashion merchants on TikTok Shop in Brazil by developing and executing operational strategies to increase GMV and live streaming penetration.
Role type
Live streaming strategy operations specialist (fashion)
Builds
TikTok Shop live streaming ecosystem for fashion merchants in Brazil
Domain
E-commerce / Live streaming / Fashion
Required skills
Live streaming operations strategy, GMV growth analysis, merchant capability building, cross-functional collaboration, data analysis, project execution
Preferred skills
Fashion industry experience, English proficiency
Technologies
TikTok Shop platform tools
Responsibilities
Analyze core metrics (traffic, interaction, conversion, GMV, content) to identify growth opportunities and execute optimization plans; Coordinate live streaming planning, daily communication, event execution, and post-event reviews; Enhance merchant live streaming capabilities through training, best practice sharing, and operational guidance; Collaborate with influencer operations, marketing, service providers, and product teams to align live streaming projects with platform strategy.