Specialist - Live Commerce
Core
Manage and grow live commerce initiatives across TikTok, Shopee, and Lazada, acting as the bridge between clients, internal teams, and outsourced agencies to drive sales growth.
Role type
Live Commerce Account Executive
Builds
Live commerce campaigns and promotional events for global brands
Domain
E-commerce / Live Commerce / Southeast Asia
Deliverable
product features
Required skills
Account management, campaign planning, performance analysis, stakeholder coordination, data interpretation, platform familiarity (TikTok/Shopee/Lazada)
Preferred skills
Experience in media or digital agencies, understanding of live commerce mechanics
Responsibilities
Align on commercial goals and campaign timelines with clients; coordinate client inputs (KOLs, products, messages); manage agency deliverables and campaign calendars; analyze KPIs and propose optimization plans; prepare campaign proposals and business reviews.
Seniority
Junior to Mid-level, hands-on IC
