海外资深营销经理（PC产品） - ONE Studio
Core
Lead global marketing campaigns for a AAA FPS game, managing strategy, execution, and content ecosystem across North America, Europe, and Japan/Korea.
Role type
Senior Global Marketing Manager (PC Games)
Builds
Global marketing campaigns for AAA FPS titles
Domain
Gaming (PC), Global Marketing
Deliverable
product features
Required skills
Global campaign strategy, KOL/creator partnership management, cross-regional market expertise, content production oversight, data-driven performance analysis
Preferred skills
Experience building global marketing systems from scratch, deep understanding of media ecosystems in NA/Europe/Asia
Technologies
Social media platforms, content management systems, analytics tools
Responsibilities
Formulate and execute global marketing strategies for new game launches; Coordinate internal and external resources for campaign delivery; Develop and manage KOL and creator content strategies; Oversee production and quality control of marketing assets; Monitor and analyze global campaign metrics to iterate strategies
