增长策略运营(多闪方向) - 抖音增长
Core
Design and execute growth strategies for Douyin's social product DuoShan, focusing on user acquisition, retention, and engagement through paid advertising, AI-driven features, and community interactions.
Role type
Growth Strategy Operator (Social/AI)
Builds
Growth solutions for DuoShan, including paid ad campaigns, AI agent integrations, and user retention programs.
Domain
Social Media / AI / Growth Marketing
Deliverable
production ML models
Required skills
Paid advertising strategy, Data analysis, A/B testing, AI prompt engineering, User retention modeling, Cross-functional project management
Preferred skills
Experience with large language models (LLMs), Social product growth, Algorithm workflow knowledge, AI product evaluation
Technologies
LLMs, Prompt engineering, A/B testing frameworks, Data analytics tools
Responsibilities
Design and optimize growth strategies for DAU and user acquisition; Analyze paid ad channels and user segments to balance cost and scale; Build strategy evaluation systems using A/B testing and data monitoring; Integrate AI/LLM capabilities (Prompts, Agents) into growth workflows.