厨具行业运营专家 - 抖音电商
Core
Managing the overall operations of the kitchenware category on Douyin E-commerce, including cookware, cutlery, tableware, small appliances, and accessories.
Role type
Category operations expert (kitchenware)
Builds
Category GMV, merchant activity, product assortment, and user penetration for kitchenware on Douyin
Domain
E-commerce / Kitchenware
Deliverable
product features
Required skills
Douyin platform operations, category strategy, merchant segmentation, supply chain knowledge (OEM/ODM), brand channel management, major sales event planning
Preferred skills
Experience building dealer systems from scratch, high-end brand pricing and authorization control
Technologies
Douyin E-commerce platform
Responsibilities
Formulate annual/quarterly/monthly category strategies and growth paths; Identify growth opportunities in new categories, price bands, and user segments; Manage tiered merchant operations (mid-tier, tail, new merchants) and build a merchant growth system; Track core metrics (GMV, active merchants, product richness, user penetration) and adjust strategies accordingly.
