新作者引入BD - 抖音电商
Core
Introducing and managing high-influence creators (stars/influencers) for Douyin E-commerce to drive GMV and supply structure health.
Role type
Senior Business Development Manager (Creator Acquisition)
Builds
Douyin E-commerce platform creator ecosystem
Domain
E-commerce / Social Media / Influencer Marketing
Required skills
Creator acquisition, lifecycle management, cross-functional collaboration, data analysis, project management, marketing strategy, negotiation, resource integration, trend spotting, risk management
Preferred skills
MCN resources, agency digital marketing experience, live streaming operations expertise, industry IP creation
Technologies
Data analytics tools, live streaming platforms, marketing automation systems
Responsibilities
Execute full lifecycle support for top-tier creators from onboarding to retention; Develop and implement strategies for identifying and nurturing high-potential creators; Plan and execute large-scale marketing campaigns and industry IP events; Analyze live streaming data to optimize conversion efficiency and creator growth; Manage project risks and optimize strategies based on data insights.
Seniority
Senior, hands-on IC