Integrated Marketing Communications Manager - Global Business Solutions - São Paulo
Core
Lead localization and execution of global marketing campaigns across LATAM, driving brand awareness and demand generation through owned, earned, and paid channels.
Role type
Senior Integrated Marketing Communications Manager
Builds
Regional marketing campaigns, social media content, and paid media initiatives for LATAM markets
Domain
B2B Technology / Integrated Marketing Communications
Deliverable
product features
Required skills
Integrated campaign management, social media strategy, paid media execution, content development, copywriting, storytelling, campaign performance analysis, cross-functional collaboration
Preferred skills
B2B social media management, global marketing organization experience, event marketing, marketing analytics
Technologies
Social media platforms, paid media channels, marketing analytics tools
Responsibilities
Localize global campaigns for LATAM, manage Brazil's organic social strategy, execute paid media campaigns, coordinate with agencies, create campaign assets, monitor performance and optimize execution
Seniority
Senior, hands-on IC