Category Campaign Graduate (TikTok Shop - Electronics, Books, Hardlines & Virtual Goods) - 2027 Start (MBA)
Core
Execute and optimize category campaigns for TikTok Shop in the US, focusing on electronics, books, hardlines, and virtual goods to drive merchant and creator commerce.
Role type
Graduate program category campaign manager
Builds
TikTok Shop e-commerce ecosystem and campaign execution for merchants and creators
Domain
E-commerce / Social Commerce
Deliverable
product features
Required skills
Campaign execution, Resource allocation, Marketing planning, Process optimization, Data analysis, Project management, Cross-functional collaboration
Preferred skills
E-commerce marketing experience, Statistical tools proficiency
Technologies
Excel, Design software
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